Archive for the ‘san’ tag
Lee Odden discusses the integration of social media and SEO at SES San Jose 2009
Lee Odden, the CEO of TopRank Marketing http://www.toprankmarketing.com/, and Greg Jarboe of SEO-PR discuss the integration of social media and SEO. Odden states that social media participation produces content, which others can link to, in turn helping your search engine ranking by providing more inbound links. Also, building a network in social channels provides a community that you can promote your links to. According to Odden there is a direct link between linkbuilding and media relations, and in the last few years both have come full circle, one supporting the other.
Duration : 0:1:57
Video Search Engine Optimization Panel Recap, Greg Markel
Greg Markel of Infuse Creative, industry-acclaimed video search engine optimization (VSEO) wizard, talks with Byron Gordon of SEO-PR about the VSEO panel he spoke on at SES San Jose 2008. Markel emphasizes the crucial nature of an online video (and online video optimization) strategy especially with relation to YouTube and Google’s universal search.
Duration : 0:5:9
SEO Copywriting and Linking with Terry Plank
A discussion on the importance of copywriting and the use of links and directories when optimizing for higher search engine rankings with Terry Plank, Dean of the Search Engine Marketing Professional Organization (SEMPO). Terry talks about these topics with Byron Gordon of SEO-PR as part of SEMPO ‘s training workshop at SES San Jose 2008 called Successful SEO: The Essential Elements.
Duration : 0:5:12
Search Engine Strategies Conference & Expo
Search Engine Strategies (SES) is the leading global conference & expo series that educates delegates on search engine marketing (SEM), including optimization (SEO) and advertising strategies, tactics and best practices. SES Search Marketing Events provide instruction from the industry’s top Search experts, including representatives of the Search Engines themselves. Find out more at www.searchenginestrategies.com
Duration : 0:5:9
Improve Your Search Engine Ranking
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Duration : 0:3:5