Archive for the ‘greg Jarboe’ tag
Product placement on steroids with Jordan Blum, Beautychoice.com at SES New York 2010
Greg Jarboe, SEO-PR, interviews Jordan Blum, Beautychoice.com at SES New York 2010. Jordan discusses Beautychoice.coms outreach to the top video publishers in the beauty and howto category. Beautychoice.com gives products that are featured on their website to these video publishers who then link back to beautychoice.com. The results have been spectacular, according to Jordan. YouTube is delivering superior traffic and driving cosmetic sales even higher.
Duration : 0:2:14
Lee Odden discusses the integration of social media and SEO at SES San Jose 2009
Lee Odden, the CEO of TopRank Marketing http://www.toprankmarketing.com/, and Greg Jarboe of SEO-PR discuss the integration of social media and SEO. Odden states that social media participation produces content, which others can link to, in turn helping your search engine ranking by providing more inbound links. Also, building a network in social channels provides a community that you can promote your links to. According to Odden there is a direct link between linkbuilding and media relations, and in the last few years both have come full circle, one supporting the other.
Duration : 0:1:57
Search engine marketing tips with Matt Van Wagner, Find Me Faster and Lobster.com
Greg Jarboe, SEO-PR, interviews Find Me Faster founder, Matt Van Wagner, about the new site he helped launch, lobster.com. Matt discusses some search engine marketing tips. Matt describes one example where a website was launched without a title tag, accidentally. Matt goes on to describe what search engines do as a result, specifying how search engines will take the most prevalent, interesting link they can find, the anchor text, and they will assign it to your title tag. Matt also recommends you focus on selling your brand and not worry about what is going to please the search engines. He discusses an example of smart branding with lobster.com.
Duration : 0:3:20